Wednesday, October 12, 2011

Week 2- Social Media & Privacy


When you are running an event planning business, social media is a useful tool for promoting your events.  Within the past few years, with the explosion of Facebook and Twitter, it has become easier to spread the word about events occurring. However with this growth also comes the worry of privacy. Although when promoting events you would like to be as public as possible, you need to make sure that your personal information does not get out onto the internet.
With our software you would be linked through your companies facebook to the events section. There Facebook will show you to upcoming events in your “neighborhood” as well as events that vendors or companies you have worked with are involved in. It will also be able to pick up trending topics and events on twitter that people in your profile are talking about.
Although being an event planner requires you to gain public media coverage, you must keep in mind to not only keep yourself personally out of it but also make sure your events are reaching the right people. By regulating your privacy settings, your Facebook and twitter, you will be able to monitor your audience and co workers in the industry, therefore getting your message across to the right people.

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